For Web Push Notifications
iZooto's News Hub for publishers is a notification inbox that is visible to push notification subscribers on the website. All the push notifications that were received by a user will be displayed in the News Hub, allowing them to view and (re)engage with push notifications that might have been missed in the first place and dive directly into the articles they like.
A notification once delivered will be removed from the device once its lifetime is met.
Following are the problems that News Hub helps you solve:
1. Makes accidental swipes bearable: While trying to remove a notification from the Mobile Notification Tray or attempting to clear the clutter, especially when one's in a hurry, they might end up swiping a notification which they had to read or even worse, take action on. Once swiped the notification is not visible anywhere. News Hub, with its perpetual shelf life, enables users to re-visit the notifications and engage with the content.
2. Normalizes Clear-All: Research suggests that users overwhelmed with notifications tend to hit "Clear All" in the notification centre on Mobile. Since we already know about the notification shelf life inside News Hub, users would always have a place to re-visit the article they removed while clearing the clutter of notifications.
3. Reduces Surf Time: Since News Hub is contextual and personalized, it will reduce the time taken by your users to find a relevant article to read. They can simply open News Hub and start reading their favourite stories.
Enroll for News Hub Beta
Reach out to your Account Manager to get News Hub enabled for your website(s).
Enabling News Hub
Once you get confirmation that News Hub has been enabled for your account, you would start seeing News Hub inside the navigation menu in your iZooto Account.
Once inside, you would see a toggle to "Show News Hub on your website". Provided your website already has iZooto's web push notifications enabled, you can simply enable the toggle and be done with it.
All the notifications that you send after enabling News Hub will get automatically saved in News Hub.
Clicking on the bell icon would open News Hub where you will be able to see all the notifications which have been received on the device.
News Hub would need to be enabled for every website individually by following the above mentioned steps.
You would also be able to change the look and feel of how the News Hub widget appears on the website depending on the appearance of the website. See below to understand how this can be done.
You can change the Design or Icon of News Hub that would be visible to your end users. Once News Hub is enabled, you can click on Edit Design just below the News Hub toggle to change the appearance and customize the theme.
Currently, there are two different designs available for News Hub.
When selected, this will start showing a Floating Bell Icon in the bottom right corner of your website. You would have the ability to change the Theme, Icon, and Position of this from the Design Screen itself.
As the name suggests, this option provides a sidebar that would be visible on your website at all times. Clicking on the sidebar would open News Hub.
Theme: You can change the colour and theme of the widget depending upon the look & feel of your website. We recommend modifying News Hub's theme similar to your websites to offer an excellent User Experience.
Icon: You can also select from a set of pre-defined icons instead of the default bell icon. We recommend choosing the one that meets your website theme structure.
Placement: Lastly, you can also decide where on the website would you like to show this floating icon - 4 options are available.
Additional Options in News Hub
Besides clicking on the notifications from the News Hub, you can also share any article available in the News Hub on different social media channels by using the Share button available by hovering over the articles. Support for Whatsapp, Facebook, Twitter, EMail, and LinkedIn is available as of now.
The URL of the article is also available if you wish to share it on any other channels apart from the ones mentioned above.
Measuring the Performance and Impact
You would be able to view the cumulative number of clicks for the articles under the News Hub tab. This is in addition to the number of clicks you get on the push notification.
You are now all set to use the latest iZooto offering and increase the page views for your website!!
Updated 7 months ago