Recover Abandoned Carts (Playbook)Last Updated: November 21, 2018
With the help of this Playbook you can retarget subscribers abandoning their shopping carts with personalized notifications at the right time. All the subscribers who add a product to their cart but don't complete the transaction will receive notifications of this Playbook.
The Playbook contains a total of 3 notifications which have the product's name, image and will redirect the subscribers to their respective cart page. Subscribers who complete the transaction before the Playbook completes its course will not receive the remaining notifications. Similarly, subscribers who didn't take any action even after the third notification was sent will exit this Playbook.
Setting up the Playbook
Editing the Notification Content
The Final Look
Here is how the notification would look like for a subscriber who has abandoned the Orion Sky watch.
Tracking Playbook Performance